Bert Girigorie built a $1.2 million marketing empire while most people only know him as Wendy Williams’ ex-husband. Born March 13, 1964, in Charlotte, North Carolina, this Morehouse College graduate transformed from a radio account executive into a digital marketing entrepreneur who chose privacy over publicity.
Today, Bert runs G2 Marketing Inc. from his Charlotte headquarters. His net worth sits between $700,000 and $1.5 million – earned through strategic business decisions, not celebrity connections. While Wendy became a household name, Bert took a different route: building wealth quietly and maintaining dignity after their explosive five-month marriage ended in 1995. Like other celebrity ex-spouses such as Karen Backfisch-Olufsen, Bert chose privacy over publicity.
Early Life and Education
Bert grew up as the middle child in a Christian household with siblings Gabrielle and Bruce. His parents instilled strong values that would later guide him through public scrutiny and professional challenges. Charlotte’s business-friendly environment shaped his entrepreneurial mindset from an early age.
At Morehouse College in Atlanta, Bert developed the leadership skills and professional network that would define his career. The prestigious historically Black institution produced business leaders, and Bert absorbed lessons in excellence and strategic thinking. His college connections opened doors in competitive industries like radio and marketing.
The Atlanta experience exposed him to diverse business environments and media landscapes. These early insights into audience engagement and market dynamics laid the groundwork for his later success in digital marketing. Morehouse’s emphasis on social responsibility influenced his approach to mentoring young professionals.
FM Radio Career
Bert landed his first major role as an account executive at Kiss FM in New York City during the early 1990s. The radio industry was undergoing rapid change, with new technologies reshaping how stations connected with their audiences and advertisers. His role involved managing advertising contracts and building sponsor relationships.
This position taught him crucial skills in client management and revenue generation. Account executives at major stations like Kiss FM handled million-dollar advertising deals and worked with high-profile brands. Bert’s success in this competitive environment demonstrated his sales acumen and professional polish.
The New York radio scene connected him to entertainment industry professionals, including rising radio personality Wendy Williams. Their initial professional relationship developed through industry events and mutual contacts. Both were ambitious and focused on advancing their media careers.
Marriage to Wendy Williams
Bert and Wendy married in 1994 when her career was accelerating rapidly. Their romance seemed promising initially, with both understanding the media industry’s demands and supporting each other’s ambitions. The wedding took place during a pivotal moment in both their professional lives.
The marriage collapsed within five months due to what Bert later described as Wendy’s “very bizarre” behavior. He witnessed her transformation into “a different person” during their brief time together. Professional strain from her rising fame combined with personal issues created insurmountable problems.
Substance abuse played a significant role in their relationship’s breakdown. Wendy has been open about her struggles with addiction, and Bert later connected her erratic behavior during their marriage to possible drug use. The rapid divorce in 1995 allowed both to move forward without prolonged legal battles.
Their brief marriage contrasts sharply with Wendy’s 22-year marriage to Kevin Hunter, which ended in 2019. Bert’s quick recognition of incompatibility and decisive action to end the relationship demonstrates his practical approach to difficult situations.
Founding G2 Marketing Inc
After his divorce, Bert channeled his energy into entrepreneurship. He founded G2 Marketing Inc. in Charlotte, positioning the digital marketing agency to serve the city’s growing business community. The timing proved strategic as companies increasingly needed professional online marketing services.
G2 Marketing provides comprehensive digital solutions, including social media management, search engine optimization, content creation, and digital advertising campaigns. The agency’s client portfolio spans multiple industries, from local Charlotte businesses to regional enterprises across the Southeast.
Bert’s radio background gave him unique insights into audience engagement and advertiser psychology. These skills translate directly to digital marketing, where understanding consumer behavior drives campaign success. His agency focuses on measurable results rather than flashy presentations.
The Charlotte location provides cost advantages while accessing growing regional markets. Lower overhead compared to major metropolitan areas improves profit margins, while the city’s business-friendly environment supports client acquisition and retention.
Net Worth and Financial Success
Industry analysts estimate Bert’s net worth between $700,000 and $1.5 million as of 2025. This wealth accumulation reflects 30+ years of strategic career development and business ownership. G2 Marketing Inc. serves as his primary asset, generating consistent revenue through long-term client contracts.
Digital marketing agencies typically achieve 15-25% profit margins on annual revenues ranging from $500,000 to $2 million for mid-sized operations. Bert’s Charlotte-based agency likely falls within this range, supporting his estimated net worth through both current income and business equity value.
The marketing industry offers multiple revenue streams beyond basic service contracts. Performance bonuses, retainer agreements, and specialized consulting command premium rates. Successful agency owners like Bert often diversify income through speaking engagements and industry mentorship programs.
His financial independence allows choices based on personal values rather than economic pressure. This freedom supported his decision to maintain privacy and avoid capitalizing on celebrity connections for business gain.
Privacy and Reputation Management
Bert’s approach to handling unwanted publicity offers a masterclass in crisis communication and personal brand protection. While many celebrity ex-spouses seek continued attention, he chose strategic silence and professional focus. This decision required discipline but generated long-term benefits.
His consistent refusal to engage with media requests protected both his privacy and professional reputation. Entertainment reporters occasionally approached him for comments about Wendy’s career developments, but he maintained strict boundaries. This approach prevented damaging statements that could have hurt his business relationships.
The strategy worked because Bert had alternative sources of professional credibility. His marketing expertise and client results spoke louder than celebrity gossip. Clients hired G2 Marketing for business results, not entertainment value.
Industry Leadership and Mentorship
Beyond running his agency, Bert contributes to Charlotte’s marketing community through mentorship and professional development initiatives. His experience navigating both corporate environments and entrepreneurship provides valuable insights for emerging professionals.
The digital marketing landscape changes rapidly, requiring continuous learning and adaptation. Bert’s willingness to share knowledge helps younger marketers avoid common pitfalls while accelerating their career development. This mentorship role enhances his reputation within the professional community.
Industry organizations recognize his expertise in client relationship management and strategic planning. His presentations at marketing conferences focus on sustainable business growth and ethical practices rather than celebrity connections.
Current Life
G2 Marketing Inc. continues expanding its service offerings to meet evolving client needs. The agency recently added artificial intelligence consulting and marketing automation services to stay competitive in the digital landscape. These additions reflect Bert’s commitment to innovation and client value.
Personal projects include potential book authorship, sharing business lessons, and privacy strategies. His unique perspective on maintaining professional success while avoiding publicity could benefit other professionals facing similar challenges.
The agency’s 30th anniversary approaches, marking three decades of independent business success. Bert’s consistent focus on client results over celebrity status created sustainable growth and industry respect.
Comparing Success
The contrast between Bert’s approach and Kevin Hunter’s involvement in Wendy’s career illustrates different strategies for managing celebrity relationships. Bert maintained complete professional separation, while Kevin became integrated into Wendy’s business operations and public persona.
Bert’s net worth, while modest compared to entertainment industry standards, represents genuine business achievement independent of celebrity association. His wealth comes from marketing expertise and client relationships rather than media appearances or production credits.
The different approaches resulted in vastly different post-divorce experiences. Bert’s clean separation allowed immediate focus on business growth, while Kevin’s complex professional entanglement created ongoing legal and financial complications. This contrast mirrors other celebrity divorce cases, including situations faced by personalities like Megan Wallace Cunningham and their approach to post-divorce life.
Professional Legacy
Bert’s career demonstrates that sustainable success comes from competence and consistency rather than publicity and connections. His marketing agency’s longevity in a competitive industry validates his strategic approach and client focus.
The Charlotte business community recognizes him as a respected professional who built success through merit. His reputation extends beyond local markets, with industry peers acknowledging his expertise in digital marketing strategy and client relationship management.
His example shows alternative paths for dealing with unwanted attention while building meaningful professional achievement. The choice to prioritize substance over celebrity created lasting success and personal satisfaction.
His example shows alternative paths for dealing with unwanted attention while building meaningful professional achievement. The choice to prioritize substance over celebrity created lasting success and personal satisfaction.
Conclusion
Bert Girigorie’s journey from a difficult public divorce to marketing industry success proves that resilience, strategic thinking, and authentic values create more sustainable wealth than celebrity connections. His 2025 net worth of over $1 million reflects three decades of smart business decisions and unwavering focus on professional excellence over public attention.
His story offers valuable lessons about choosing privacy over publicity, building independent success, and maintaining dignity during challenging times. While many celebrity ex-spouses seek continued fame, Bert’s decision to focus on business growth and professional achievement created lasting financial security and personal satisfaction. His marketing agency’s success demonstrates that genuine expertise and client relationships matter more than celebrity associations in building sustainable wealth. Similar to how Jacquelyn Reeves maintained her privacy after high-profile relationships, Bert’s approach proves that dignity and discretion often lead to greater long-term success.
FAQs About Bert Girigorie
What is Bert Girigorie’s net worth in 2025?
Bert’s estimated net worth ranges between $700,000 and $1.5 million, earned through his digital marketing agency G2 Marketing Inc.
How long was Bert married to Wendy Williams?
Their marriage lasted only five months, from 1994 to 1995, ending due to substance abuse issues and professional strain.
What does Bert do for work now?
He runs G2 Marketing Inc. in Charlotte, North Carolina, providing digital marketing services to businesses across the Southeast.
Does Bert have children with Wendy Williams?
No, Bert and Wendy did not have children during their brief five-month marriage.
Where did Bert go to college?
Bert attended Morehouse College in Atlanta, Georgia, a prestigious historically Black institution that shaped his business leadership skills.
