Dubai Bling gives viewers a peek into the lives of some of the richest people in Dubai. The hit Netflix show follows millionaires who live in one of the world’s most luxurious cities. These reality stars own fancy cars, designer clothes, and huge mansions that most people can only dream about.
Dubai has grown into a global hub for luxury and wealth. The city attracts the ultra-rich with its tax benefits, stunning architecture, and lavish lifestyle options. From the towering Burj Khalifa to the man-made Palm Jumeirah islands, everything in Dubai is designed to impress.
Season 3 stands out from previous seasons by adding new millionaires. The latest season welcomed media mogul Mahira Abdel Aziz and businesswoman Jwana Karim. These new faces bring fresh drama and even more wealth to the stacked cast.
The show doesn’t just feature fancy parties and shopping trips. It reveals how these Dubai elite built their fortunes through hard work, smart investments, and business skills. Some were born into money, but most created their wealth from the ground up.
With a combined net worth of over $370 million, the Dubai Bling cast represents the height of success in the Middle Eastern business world. Let’s dive into exactly how rich each cast member is and how they built their impressive fortunes.
The Richest Dubai Bling Cast Member
Mona Kattan stands as the wealthiest Dubai Bling star with an estimated fortune between $300-700 million. This massive wealth puts her far ahead of her castmates and makes her a true beauty industry titan. Mona’s financial success story begins with her family connections.
As co-founder of Huda Beauty alongside her famous sister Huda, Mona helped build one of the world’s fastest-growing cosmetics brands. The beauty empire now sells products globally and has made both sisters centimillionaires. Their success earned them the top spot on Forbes’ 40 Women Behind Middle Eastern Brands in 2021.
Mona’s personal passion project, Kayali Fragrances, has become a major player in the luxury perfume market. The brand focuses on creating scents inspired by Middle Eastern perfume traditions but with modern twists. Each fragrance launch adds to her growing wealth.
Beyond beauty, Mona shows her business smarts through strategic investments. She puts money into companies like The Luxury Closet, Kitopi, Humantra, and Fresha. These diverse investments protect her wealth while creating new income streams.
Her business acumen comes from solid education and experience. After earning a finance degree from the American University of Sharjah, she worked at Johnson & Johnson and DBS Bank before entering the beauty industry. This background gave her the skills to grow a beauty empire while making smart financial decisions.
Forever Rose Fortune
Ebraheem Al Samadi holds an impressive $50 million net worth, making him the second richest Dubai Bling cast member. His wealth comes primarily from his luxury floral business, Forever Rose Group, which has become a status symbol among Dubai’s wealthy shoppers.
His entrepreneurial journey began at just 14 years old, selling thrifted clothing on eBay from his mother’s Florida apartment. This early hustle earned him recognition as one of eBay’s 1000 Power Sellers, showing his business talent from a young age. The skills he developed during this time prepared him for bigger ventures.
The turning point in Ebraheem’s career came in 2015 when he acquired Forever Rose London and moved the business to Dubai. Under his leadership, the company grew into a $21 million luxury brand known for selling roses that last for years without water. The unique product appeals to Dubai’s luxury market that values exclusivity and longevity.
Beyond flowers, Ebraheem expanded his business empire to include multiple Forever Rose cafés across Dubai. These Instagram-worthy spaces attract influencers and wealthy patrons who want to experience the brand’s aesthetic in a dining setting. Each new café location adds another revenue stream to his growing fortune.
Recent business partnerships have further increased his wealth. In December 2023, he teamed up with fellow cast member Danya Mohammed (Diva Dee) to open The Besties Café in Dubai’s Al Seef district. This collaboration shows how Dubai Bling connections translate into real business opportunities for the cast.
Media Powerhouse
Lojain Omran has built a $6 million fortune through her successful career in television and social media. Often called “Saudi Arabia’s most desired influencer,” she commands attention both on screen and online with her charismatic personality and business savvy.
Her television journey began in 2004 with “The Situation With Lojain,” which quickly gained popularity across the Arab world. She later worked on “Good Morning Arabs” and several other high-profile shows that cemented her status as a trusted media personality in the region.
Lojain’s social media presence is truly impressive, with over 11 million followers across platforms. This massive audience allows her to earn substantial income through brand partnerships and sponsored content. Her influence extends far beyond entertainment into lifestyle, fashion, and humanitarian causes.
Professional recognition has come through numerous awards and listings. She appeared on Forbes’ 2017 list of 100 Arab Celebrities and Gulf Business’ 2018 Arab Power List. These accolades reflect her significant impact on both media and business in the Middle East.
Her wealth-building strategy combines media income with smart business ventures. Unlike some cast members who focus on a single industry, Lojain diversifies her income through television contracts, social media partnerships, and strategic investments. Her humanitarian work also enhances her brand value and opens doors to new opportunities.
Inherited Wealth
Loujain “LJ” Adada has a net worth of approximately $4 million, partly inherited and partly self-made. Unlike many cast members who built businesses from scratch, LJ’s financial story includes both personal achievement and inheritance.
Her career began at just 14 years old when she did her first magazine advertisement shoot. This early modeling experience sparked her interest in fashion and photography, leading her to take courses in fashion design. Despite being told she was too short for runway modeling, she found success in print and commercial work.
At 21, LJ’s career took a significant turn when she was offered to host Energy Spin Magazine on MTV Lebanon. This television opportunity showcased her natural charisma and opened doors in the entertainment industry. Her growing fame in Lebanon made her a recognizable face in Middle Eastern media.
In 2012, LJ married billionaire Saudi businessman Walid Juffali in a lavish ceremony. She temporarily stepped back from her career to focus on family, and the couple had two daughters together. Tragically, Juffali was diagnosed with cancer during her second pregnancy and died in 2016, just two months after their youngest daughter was born.
Following her husband’s death, LJ inherited $1.1 million from his estate. While this inheritance forms part of her wealth, she continues to build her fortune through modeling, social media influence (with over 700,000 Instagram followers), and various business ventures. Her combination of inherited and earned wealth makes her financial story unique among the cast.
Real Estate Queen
Zeina Khoury has built a $2.5 million fortune through her expertise in Dubai’s luxury real estate market. Known as the “queen of Versace” for her work with Palazzo Versace Dubai properties, she has carved out a profitable niche in high-end real estate.
For 11 years, Zeina served as CEO of High Mark Real Estate Brokers, managing an impressive portfolio of luxury properties. Her clients included owners of units in Palazzo Versace Dubai and D1 Tower, two of the most prestigious addresses in the city. This position gave her deep connections with Dubai’s wealthy property investors.
In October 2023, Zeina advanced her career by becoming president of Zed Capital Real Estate. This promotion reflected her growing influence in Dubai’s competitive real estate market and allowed her to expand her business reach even further. Her expertise in luxury properties makes her a valuable asset to wealthy clients looking to invest in Dubai.
Zeina’s success comes from solid business education. She holds a bachelor’s degree in business administration from Notre Dame University, took classes at Columbia Business School and Wharton Online, and earned an executive master’s degree from London Business School’s Dubai campus in 2022. This educational background gives her credibility with high-net-worth clients.
Beyond real estate, Zeina has expanded into fashion with her startup brand “I Am The Company,” launched in February 2023. She also hosts an Instagram-based show called “Property Talks with Zeina,” which enhances her brand while showcasing her real estate knowledge. These diverse ventures contribute to her growing wealth.
Social Media Millionaire
Farhana Bodi has amassed a $2.5 million fortune primarily through social media influence and event planning. With over 2.5 million Instagram followers, she has turned her online presence into a profitable business model that funds her lavish lifestyle.
Starting at age 19 as a makeup artist and model, Farhana worked hard to build her brand. Her early career taught her about beauty standards and industry connections that would later help her stand out on social media. These experiences laid the foundation for her future success.
Her company, I Am Woman Of The World, connects luxury brands with potential clients through exclusive events. This business model leverages her social media fame to create real-world networking opportunities for brands wanting to reach wealthy consumers. The events company provides a steady income stream beyond sponsored posts.
Each sponsored social media post earns Farhana up to $10,000, according to industry estimates. With her massive following and luxury lifestyle content, brands eagerly pay for access to her audience of affluent followers. This direct monetization of her social media presence forms a significant portion of her income.
Recognition has come through prestigious invitations and awards. She has walked the red carpet at the Cannes Film Festival and London Fashion Week, positioning herself as both an influencer and a model. In December 2024, she received the Global Indian Fashion Icon Award, further cementing her status in the fashion world.
Entertainment Power Couple
DJ Bliss and Diva Dee have built a combined fortune of $2-5 million through entertainment, fashion, and food businesses. As one of Dubai Bling’s power couples, they showcase how combining talents can create multiple successful ventures.
DJ Bliss (Marwan Al Awadhi) began his career in the late 1990s, becoming one of the UAE’s pioneering DJs. His breakthrough came when he landed a guest DJ spot at Radio 1 Dubai while still studying at Dubai Polytechnic College. This early radio success led to a coveted spot on the station’s breakfast show, expanding his audience.
In 2010, he founded Bliss Inc. Entertainment to manage his growing brand. The company handles his performances, music production, and media appearances. His impressive resume includes performances alongside global stars like Kanye West, Drake, Nicki Minaj, and Beyoncé, adding to both his reputation and income.
Diva Dee (Danya Mohammed) launched her hat brand BYD in 2013 after being inspired by New York’s entrepreneurial culture. She describes herself as “self-made” and has gradually expanded her business portfolio to include Bicnic, an event-planning company specializing in luxury beach setups. These fashion and event ventures complement her husband’s entertainment business.
The couple’s joint business venture, The Besties Café, opened in December 2023 in partnership with fellow cast member Ebraheem Al Samadi. Located in Dubai’s Al Seef district, the café represents their entry into the food and beverage industry. This collaboration shows how the Dubai Bling cast leverages their connections for business growth.
Fashion & Business
Safa Siddiqui has built a $1.5 million net worth through her transition from real estate to fashion design. Originally earning around $150,000 annually as a real estate agent in Dubai, she decided to follow her passion for fashion and create her clothing line.
Her collaboration with global fast-fashion retailer Shein proved highly profitable, earning her approximately $100,000 from the clothing line alone. This partnership allowed her to reach a worldwide audience without the usual startup costs of launching an independent fashion brand. The success of this collection established her credibility in the fashion world.
Social media plays a crucial role in Safa’s income strategy. With almost 800,000 Instagram followers, she earns at least $40,000 yearly from sponsored content and brand partnerships. Her fashionable lifestyle content attracts followers interested in luxury fashion and Dubai living.
Safa’s husband, Fahad Siddiqui, contributes significantly to the couple’s wealth. As executive director of the Siddiqui Group of Companies since 2011 and managing director of Indo Rise General Trading LLC since 2012, he handles various business interests that support their luxury lifestyle. His business expertise complements her creative talents.
In an interview with Victor Magazine, Safa revealed she took four years off work after marriage before launching her fashion career. This break allowed her to refocus her energy and develop her creative vision. She noted the importance of staying busy and following personal dreams, even after marriage, showing her entrepreneurial mindset.
Season 3 Newcomers
Season 3 newcomers Jwana Karim and Mahira Abdel Aziz bring fresh wealth and business perspectives to Dubai Bling. While their exact net worth figures aren’t publicly disclosed, both women have built impressive careers across multiple industries.
Jwana Karim has made her mark as a singer, actress, and businesswoman. Her hit song “Kol Al Hala” gained widespread popularity, while her roles in television series like “Riches of the Desert” and “Sultana” established her as a versatile performer. This entertainment career forms the foundation of her wealth.
Beyond entertainment, Jwana manages multiple business ventures in events, business development, and cryptocurrency. Her diverse portfolio shows financial savvy and an understanding of emerging markets. These business interests earned her recognition as one of 2024’s 50 Under 50 Innovators by Womenpreneuer.
Mahira Abdel Aziz began her professional journey with a degree in architecture before pivoting to journalism. This unexpected career change led her to become a business news correspondent for CNBC Arabiya, where she gained valuable experience in financial reporting. Her architecture background gave her a unique perspective on real estate coverage.
Her television career advanced quickly as she hosted her real estate program, anchored the Morning Show on AlArabiya TV, and eventually led her talk show on MBC. Each career move increased her visibility and income. In a 2021 interview with Authority Magazine, Mahira explained how her TV career naturally led to social media influence, creating additional revenue streams.
Lifestyle Comparisons
The Dubai Bling cast showcases different approaches to luxury spending. Some own private jets for ultimate travel convenience, while others charter aircraft only when needed. This difference reflects both wealth levels and personal priorities among the millionaire cast members.
Property portfolios vary significantly across Dubai’s elite neighborhoods. Cast members own homes in prestigious locations like Palm Jumeirah, Downtown Dubai near Burj Khalifa, and Emirates Hills. These properties serve as both luxury residences and smart investments in Dubai’s growing real estate market.
Luxury vehicle collections feature prominently on the show. From Lamborghinis and Ferraris to custom Rolls-Royces, cast members drive cars worth hundreds of thousands of dollars. These vehicles function as status symbols within Dubai’s competitive social scene.
Designer wardrobes represent major investments for the Dubai Bling stars. Brands like Versace, Gucci, Chanel, and Louis Vuitton dominate their closets. Zeina Khoury’s passion for Versace earned her the nickname “queen of Versace” among fans and fellow cast members.
Vacation habits reveal spending differences among the millionaires. Some prefer exclusive resorts in the Maldives and French Riviera, while others enjoy luxury yachting adventures. Travel expenditures often reach six figures for a single getaway, highlighting the extreme wealth displayed on the show.
Wealth Building Patterns
The Dubai Bling cast demonstrates clear patterns in wealth creation. Most cast members are self-made entrepreneurs rather than inheritors of family fortunes. Only Loujain Adada received a significant inheritance ($1.1 million from her late husband), while others built businesses from the ground up through hard work and determination.
Business sectors dominating the cast’s wealth include beauty (Mona Kattan), luxury retail (Ebraheem Al Samadi), real estate (Zeina Khoury), entertainment (DJ Bliss, Jwana Karim), fashion (Safa Siddiqui), and media (Lojain Omran, Mahira Abdel Aziz). This diversity shows multiple paths to success in Dubai’s economy.
Social media serves as a wealth multiplier for nearly all cast members. Those with large followings like Farhana Bodi (2.5 million) and Lojain Omran (11 million) earn substantial income from sponsored posts and brand partnerships. Even those with primary businesses use social platforms to enhance their brands and drive customer interest.
Dubai’s economic landscape provides unique advantages for wealth creation. The tax-free environment, strategic location between East and West markets, luxury tourism industry, and government support for entrepreneurs all contribute to the city’s financial success. These factors make Dubai an ideal setting for ambitious business builders.
Education plays varying roles in the cast’s success stories. Some, like Zeina Khoury, pursued advanced business degrees, while others, like Ebraheem Al Samad, relied more on practical experience and entrepreneurial instinct. This range suggests multiple paths to financial success beyond traditional educational routes.
Conclusion
The Dubai Bling cast boasts a combined wealth exceeding $370 million, dominated by Mona Kattan’s beauty empire and Ebraheem Al Samadi’s luxury brand. This massive fortune fuels the lavish lifestyle viewers see on the hit Netflix show.
The reality series directly impacts cast members’ wealth by increasing their visibility and social media followings. After joining the show, many cast members reported growth in business opportunities and brand partnerships. This Netflix spotlight serves as a powerful marketing tool for their various ventures.
Viewers can learn valuable wealth-building lessons from the Dubai Bling stars. Their success stories demonstrate the importance of finding profitable niches, leveraging social media for business growth, diversifying income streams, and taking calculated risks. Even without millions to start, these principles apply to building financial security.
Looking forward, several cast members have announced plans for business expansion. Ebraheem Al Samadi continues to open new café locations, Mona Kattan is developing additional fragrance lines, and Zeina Khoury is growing her real estate portfolio. These ventures suggest their wealth will continue increasing in the coming years.